Ever been excited about a new anime shirt, only to be disappointed in the quality? I’ve been there too many times, and I knew there had to be a better way.
During the pandemic, I found myself scrolling through endless ads for anime apparel. As a lifelong anime fan, I was drawn to minimalist designs and streetwear-inspired styles. But when each of my orders arrived, I was repeatedly disappointed. The shirts were cheap, shapeless, and poorly made, often featuring cringey designs that looked like lazy wallpapers. Collars stretched and curled after a few washes, colors faded, and the fabric felt flimsy. These weren’t shirts I wanted to wear.
Frustrated, I started digging deeper. I discovered that most brands were using $2 blanks, prioritizing profit over quality. These shirts weren’t designed to last; they were designed to sell. That’s when I realized: if there were no good premium options, I would need to make my own.
In 2021, I set out to create the anime-inspired streetwear I’d always wanted to wear. After testing dozens of shirt styles, I found what I was looking for: heavyweight, 100% cotton tees with reinforced collars, oversized fits, and drop shoulders that looked and felt amazing. These aren’t just shirts, they’re wardrobe staples you can wear lounging at home, to the office, out to dinner, or even to the gym.
Curious about what makes our shirts stand out? Discover what makes our tees a cut above the rest with our detailed product comparison.
I started by creating the minimal designs I’d always wanted: clean, subtle, and perfect for everyday life. Over time, I began experimenting with more complex designs, teaching myself how to bring bold, anime-inspired streetwear to life while keeping them lowkey and resembling the styles you’d want to wear anywhere. Each design is a labor of love, crafted to reflect the passion and pride of the anime community. And this is just the beginning—I have so many more designs in the works, so stay tuned for future releases by joining my email list below.
SERNcollective is my answer to disposable anime fashion. No gimmicks, just premium tees you’re proud to wear, every day, for any occasion.
Welcome to SERNcollective. Let’s make anime fashion better, one tee at a time.
I still love anime, but I’m not trying to wear shirts that look like merch. This actually looks like something I’d buy for the design alone, and the fabric's heavy in a good way too.
— Adrian L.